Web and Landing Page Design

Web and Landing Page Design

I've created web pages and landing pages for various brands, creating both the visual layouts and the written copy for each. My approach focuses on strategizing an optimal user experience that guides visitors toward key actions while maintaining brand consistency. From newsletter sign-ups and contact forms to product showcases and homepage hero images, each design balances aesthetic appeal with conversion-focused functionality to meet specific business goals.

I've created web pages and landing pages for various brands, creating both the visual layouts and the written copy for each. My approach focuses on strategizing an optimal user experience that guides visitors toward key actions while maintaining brand consistency. From newsletter sign-ups and contact forms to product showcases and homepage hero images, each design balances aesthetic appeal with conversion-focused functionality to meet specific business goals.

Category

Category

Personal

Personal

Services

Services

Web & Landing Page Design

Web & Landing Page Design

Client

Client

Various

Various

Year

Year

2022 – Present

2022 – Present

Newsletter Sign Up Page

I have designed newsletter sign up pages that clearly communicated the value of subscribing while minimizing friction in the conversion process. These pages featured compelling copy, engaging visuals, and streamlined forms that encouraged visitors to join the mailing list and become part of the community.


Contact Page

I have designed contact pages that made it easy for visitors to reach out while maintaining brand consistency and professionalism. I focused on clear calls to action, intuitive form layouts, and helpful information that guided users to the right communication channel for their needs.



Product Page

I created a wireframe for a new layout for PTAC4Less product pages designed to increase upsells for parts and accessories. The redesign strategically positioned related products and included a recommended replacements section to guide customers toward complementary purchases and drive additional revenue.



Homepage Section

For RoomOne Solutions, I designed a homepage section that illustrated the environmental impact of properly recycling PTAC units. The visual used shampoo bottles as a relatable reference point to demonstrate how many bottles worth of plastic are saved when recycling just one PTAC unit, making the sustainability message both tangible and compelling.



Hero Images

I regularly updated the hero images for PTAC4Less to align with current promotions and seasonal messaging. These rotating visuals kept the homepage fresh and relevant while highlighting special offers, new products, or key value propositions that drove customer engagement and conversions.



Here's how to reach me

Email:

chase.caples1@gmail.com

Time for me:

Designed in

© Chase Caples 2026

Here's how to reach me

Email:

chase.caples1@gmail.com

Time for me:

Designed in

© Chase Caples 2026

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